Privacy Policy

Last updated: July 6, 2026

1. Introduction

SellerPPC is the trade name of Bourkia Anis EI, Sole proprietorship under French law (entrepreneur individuel), registered under SIREN 813 898 046 (SIRENE registry), with its registered office at 173 rue de Courcelles, 75017 Paris, France.

SellerPPC (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Amazon PPC automation platform available at sellerppc.app (the “Service”).

By using the Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Account Information

When you create an account, we collect:

  • Email address
  • Name
  • Password (encrypted)
  • Company or business name (optional)

2.2 Amazon Seller Data

When you connect your Amazon Seller account via Amazon's Selling Partner API (SP-API) and Amazon Advertising API, we access:

  • Advertising campaign data (campaigns, ad groups, keywords, bids)
  • Sales and order data (aggregated, not individual customer data)
  • Advertising performance metrics (impressions, clicks, spend, ACoS, ROAS)
  • Product catalog data (ASINs, SKUs)

We do NOT collect or store: Customer personal information, credit card details of your buyers, or any personally identifiable information (PII) of Amazon customers.

2.3 Payment & Subscription Information

Payment processing is handled by Paddle.com Market Ltd (United Kingdom), acting as Merchant of Record. We never see or store your full credit card number; Paddle returns references (Paddle Customer ID, Paddle Subscription ID, Paddle Transaction ID) which we store to link your account to your subscription and display billing status. The United Kingdom benefits from a European Commission adequacy decision (2021) for data transfers.

2.4 Anti-abuse identifiers

To enforce the "one free trial per Amazon seller" rule and the "one refund per Amazon seller" rule described in our Refund Policy, we store the Amazon Seller Central identifier (seller ID) associated with your connected account. This identifier is used only for anti-abuse checks and is never shared with third parties.

2.5 Usage Data

We automatically collect:

  • Log data (IP address, browser type, pages visited)
  • Device information
  • Feature usage patterns within the Service

3. How We Use Your Information

We use the collected information to:

  • Provide, maintain, and improve the Service
  • Optimize your Amazon PPC bids and campaigns as configured by you
  • Generate analytics, reports, and keyword recommendations
  • Send you notifications about your account and campaign performance
  • Process payments and manage subscriptions
  • Respond to support requests
  • Detect and prevent fraud or abuse

4. Data Storage & Security

Your data is stored on secure servers located in the European Union. We implement industry-standard security measures including:

  • Encryption at rest and in transit (TLS 1.3)
  • API credentials encrypted with AES-256
  • Access controls and authentication
  • Regular security audits

Amazon API credentials (refresh tokens) are encrypted before storage and are never stored in plaintext.

Support access: for diagnostic purposes, authorized SellerPPC staff may access your account dashboard through a dedicated support mode. These sessions are read-only, time-limited (1 hour), and every access is logged in your account's audit trail, visible to you.

5. Data Sharing

We do not sell, trade, or rent your personal information. We may share data with:

  • Amazon: Through official APIs to perform authorized actions on your behalf. The Amazon developer relationship (SP-API and Advertising API applications) is held by A&N SHOP SAS (France), acting as a sub-processor of SellerPPC for Amazon data access.
  • Payment processor: Paddle.com Market Ltd (United Kingdom, EU adequacy decision 2021), as Merchant of Record for subscription billing
  • Legal requirements: If required by law, regulation, or legal process

6. Data Retention

We retain your data for as long as your account is active. Historical advertising data is retained for up to 24 months to provide trend analysis. Upon account deletion, all personal data and Amazon credentials are permanently deleted within 30 days.

7. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR), you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Correct inaccurate data
  • Erasure: Request deletion of your data (“right to be forgotten”)
  • Portability: Receive your data in a structured, machine-readable format
  • Restriction: Restrict how we process your data
  • Objection: Object to certain data processing activities

To exercise any of these rights, contact us at [email protected].

8. Cookies

We use essential cookies to maintain your session and authentication state. We do not use third-party tracking cookies or advertising cookies.

9. Amazon API Usage

Our use of Amazon's Selling Partner API and Advertising API complies with Amazon's Data Protection Policy and Acceptable Use Policy. We access only the data necessary to provide the Service, and we do not use Amazon customer data for any purpose other than operating the Service as authorized by you.

10. Connect Your AI (MCP Server)

SellerPPC offers an optional “Connect your AI” feature that you enable yourself via a secure OAuth authorization. The AI assistant you choose (e.g. Anthropic's Claude, OpenAI's ChatGPT, or any MCP-compatible client) then receives your aggregated performance data - campaigns, KPIs, profitability, strategies - and nothing else: never buyer data, never your Amazon credentials. You can revoke this access at any time from Settings → Connected AIs, and every write access (strategy change) performed through an AI is logged in your audit history.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by email or through the Service. Your continued use of the Service after changes are posted constitutes acceptance of the updated policy.

12. Data Controller

The data controller for the purposes of GDPR is:

  • SellerPPC (Bourkia Anis EI)
  • SIREN: 813 898 046
  • VAT: VAT franchise regime — art. 293 B of the French Tax Code (no VAT charged by the publisher)
  • Address: 173 rue de Courcelles, 75017 Paris, France

13. Contact Us

If you have questions about this Privacy Policy, please contact us: