Bids adjusted, keywords harvested and budgets reallocated every morning across your marketplaces. Every change is logged. Your first optimizations land tomorrow morning.
14 days free. $0 today, card required to activate.
Cancel anytime. 30-day guarantee.
Every day without automation is money lost on worthless keywords and miscalibrated bids.
Adjusting bids one by one, checking performance marketplace by marketplace. Seller Central wasn't built for this.
Without a tool to isolate bleeding keywords, your budget drains on terms that don't convert.
FR, DE, ES, IT, UK… Juggling Seller Central tabs for each country. No single source of truth.
SellerPPC is your Amazon PPC assistant: a PPC management SaaS tool that evaluates every keyword across 2 windows (7 and 30 days), with 90 days of history in Analytics from day one. It adjusts bids proportionally, harvests winning keywords, and reallocates budget by ROAS. Every morning. Hands-off.
Your ad and sales data are automatically synced from the Amazon Ads API, up to 10 times a day.
The algorithm evaluates each keyword across 2 windows (7d and 30d) to separate trends from noise.
Bids are adjusted, winning keywords promoted from AUTO → PHRASE → EXACT, bleeders eliminated.
You get a summary. Every action is logged in the Audit Log. Approve or reject suggestions in 1 click.
You set the limits, SellerPPC works inside them. And you can see everything it does.
Minimum and maximum bid, maximum increase and decrease: these limits apply to every change.
Date, campaign, target, bid before and after: it all stays available for 90 days in your activity log.
Let the engine apply its changes, or approve each suggestion before it goes out.
SellerPPC isn't another metrics dashboard. It's a full PPC autopilot with a real bid engine.
Aggressive (+40-60%), Balanced (+15-30%), Conservative (+5-20%). Each with its own thresholds, cool-down (5-7 days anti-thrashing) and safety caps. Bids calculated proportionally: bid × (target ACoS / actual ACoS).
Keywords progress through a real funnel. AUTO winners become PHRASE, confirmed PHRASE become EXACT. Bleeders are automatically negated.
Schedule your bids and budgets by time slot directly via Amazon Bid Rules and Budget Rules. Evening, Daytime, Weekend, Daytime boost profiles. Zero API calls after setup.
Every morning, budget is automatically redistributed across campaigns based on 7-day ROAS. Profitable campaigns get more, underperformers are throttled. $3 floor so nothing gets abandoned.
Sales, ACoS, TACoS, ROAS, Clicks, Orders - all in one view. 16 marketplaces (Europe, North America, Brazil, Middle East). Up to 10 syncs per day, covering both European and US business hours.
Sponsored Products and Sponsored Brands, optimized together in the same engine. Both types synced, analyzed and adjusted every morning.
Automatically request a review from every eligible buyer via the SP-API Solicitations endpoint. 5-30 day window respected, no duplicates, sent at each marketplace's local time.
Max bid, max budget, max variation per adjustment, cool-down period. Every change is logged: who, when, why, before/after. You stay in absolute control.
Connect your favorite AI to your SellerPPC data. Analyze your campaigns, ACoS and profitability in plain conversation, and let your AI build your strategies. Your Amazon credentials stay out of reach.
How SellerPPC decides, keyword by keyword.
Each keyword is evaluated across 7 and 30 days at once. A keyword performing well this week but historically weak is treated differently from a consistent winner.
The formula bid × (target ACoS / actual ACoS) adjusts the bid proportionally to the performance gap. No blind fixed +10%.
5 to 7 days between each adjustment depending on strategy. The algorithm waits for data to stabilize before re-modifying.
When a keyword is promoted to EXACT, a negative is automatically created on the source AUTO campaign. Your budget doesn't fund the same term twice.
The PPC tool I used for my own Amazon store tripled its price overnight. That left doing everything by hand, or paying an agency around €300 a month. So I built my own tool, then decided to share it with sellers who don't have that budget.
Anis, founder of SellerPPC (and still a seller)
Agencies and some tools take 3-15% of your ad spend. The more you spend, the more they earn. Their incentive isn't aligned with yours.
| Criteria | SellerPPC | Agency | By hand |
|---|---|---|---|
| Cost | Flat price | Often a % of ad spend | Your time |
| If your ad spend doubles | The price stays the same | The bill follows | The workload follows |
| Pace | Every morning | Per contract | When you can |
| Traceability | Every change logged | Depends on the agency | Up to you to track |
| Marketplaces | 16 in one subscription | Per contract | One at a time |
Excellent system so far superb support
I have tried some other AI PPC who have not performed as well as this - the support is excellent very personal and responsive -it has give me faith to expand my products
$79/month flat. No percentage of your ad spend. No per-marketplace fee. Save 20% with annual billing.
Taxes calculated for your country at checkout
14-day free trial. $49/month for life for the first 50 founding members.
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